{"id":2113,"date":"2019-04-10T13:07:13","date_gmt":"2019-04-10T13:07:13","guid":{"rendered":"https:\/\/www.planet7casino.com\/?p=2113"},"modified":"2024-03-06T14:14:00","modified_gmt":"2024-03-06T14:14:00","slug":"what-is-social-gambling","status":"publish","type":"post","link":"https:\/\/www.planet7casino.com\/planet-strategy\/what-is-social-gambling\/","title":{"rendered":"What is social gambling?"},"content":{"rendered":"\n
Some confuse the term social gambling, with simply gambling\nin a \u201csocial\u201d environment, such as at a friend\u2019s house, in a bar, or a live\ncasino. But, what social gambling actually refers to is social media. <\/p>\n\n\n\n
You can pretty much use social media for anything these days. Companies use it to market their businesses and products, individuals use it to buy and sell unwanted items, get up to speed with news and trends, upload and save all of their pictures and memories in one place, and of course, interact with friends, family, and followers. <\/p>\n\n\n\n
So when it comes to gambling, how do social media platforms such as Facebook, Twitter, and Instagram fit in exactly? It\u2019s a good question, but an easy one to answer! Although most social media applications are free, casinos and gaming operators are fully aware that they cannot charge people to play their games, so what do they do as an alternative? Offer incentives and bonuses such as free spins, additional chips<\/a>, and other rewards in a bid to entice players to come away from the networking site and land on their own platform instead. That way, they have full freedom and jurisdiction as to what gets advertised and presented to the player when they first see the landing or homepage. <\/p>\n\n\n\n But, that\u2019s not the only sales and marketing methods casinos and establishments use. Many also create their own applications which can be quickly downloaded and installed onto a mobile, tablet, or smart device. This means that people aren\u2019t required to wager any real money, but it\u2019s a great way to get gamblers and social media users, used to the services and products available so that they might be more inclined to try out other games. Not only does this enhance brand awareness and credibility, it\u2019s also considered a very clever marketing strategy. <\/p>\n\n\n\nDifferences between social gambling and traditional gambling<\/h2>\n\n\n